Product

Merchant onboarding inside your product

The moment a customer decides to take payments is a moment you do not want to lose. If they have to leave your software, fill out a separate application and wait without knowing what is happening, some of them will not come back. Embedded onboarding keeps the process inside your product, under your brand, so more of your customers finish and start processing.

What embedded onboarding looks like

Your customer clicks to turn on payments and completes a short application in a flow that looks and feels like the rest of your software. They provide the business details we need, and our team handles verification and review. They see their status without having to chase anyone, and you can see where each customer stands.

The onboarding flow

  1. 1Start. The customer turns on payments from inside your product without leaving it.
  2. 2Apply. They complete a short white-label application with the business details we need.
  3. 3Review. Our team runs verification and underwriting behind the scenes.
  4. 4Approve. The customer is approved and ready to process, with their status visible the whole way.

Why onboarding is worth getting right

Onboarding is the first real experience your customers have with payments. A confusing or slow application creates support work for your team and frustration for theirs. A clear one gets customers to their first payment faster, and every customer who finishes onboarding is a customer who can start earning revenue for your platform.

What onboarding collects

  • Business name, address and contact details.
  • Ownership and control information for KYC and KYB checks.
  • Bank account details for settlement and funding.
  • How the business takes payment and what it sells.
  • Expected processing volume and ticket size.

What we bring

A white-label experience. Your branding, your voice, your flow.

Clear requirements. Customers know what to prepare, which cuts down on back and forth.

Review you do not have to run. Verification and approval are handled through our underwriting process.

Visibility. You know where each customer is in the process.

People to call. If a customer gets stuck, our team can help resolve it.

Embedded onboarding versus a redirect

When onboarding sends a customer to a separate site, your product loses the moment and you lose visibility into what happened. When onboarding lives inside your product, the experience stays yours, the status stays visible, and your support team can actually help instead of pointing at a third party. For a software platform, that difference shows up in completion rates.

Part of a complete program

Onboarding is the front door of an embedded payments program. It connects to underwriting, our payment gateway and the rest of linq, so a customer moves from signup to their first transaction without leaving your product.

Frequently asked questions

Merchant onboarding is the process a business goes through to get set up and approved to accept payments. It collects the business details a payment partner needs and routes them through verification and underwriting.
No. Onboarding can happen within your product, under your brand.
Our team does, as part of linq.
Yes. We can help you shape the flow around what your customers need.
It depends on the business and the information provided. Clear requirements up front keep it from stalling on missing documents.
Yes. You get visibility into onboarding status so you know where each customer stands.
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